Infographic: POTUS India Visit Implications

Infographic: POTUS India Visit Implications

By Nirav Khatri, Manager – Research and Insights, MSLGROUP in India US President Barack Obama’s recent visit to India predictably created a lot of buzz. On the radio show ‘Mann Ki ...

A Letter from Asia: The Privilege of Rapid Growth is Not Without Challenge

A Letter from Asia: The Privilege of Rapid Growth is Not Without Challenge

By Glenn Osaki, President – Asia, MSLGROUP It is not hard to see why the 21st century has been coined the “Asian Century” as the region continues its upward march. Concentrated pop ...

CSR into CSV: The Path to Creating Shared Value

CSR into CSV: The Path to Creating Shared Value

John Bee talks to Jim Peacock about the journey Nestlé went on to become a company focused on creating Shared Value and suggests it’s a concept that could be adopted across many ma ...

An Introduction to the Future of Creativity

An Introduction to the Future of Creativity

By Olivier Fleurot, CEO, MSLGROUP Creativity is a topic that comes up frequently at PR conferences – especially at Cannes. As a lot of PR awards still go to traditional advertising ...

Citizenship in India: Getting Involved – Offline and Online

Citizenship in India: Getting Involved – Offline and Online

By Schubert Fernandes, Senior Vice President, MSLGROUP in India Millennials in India view citizenship as being responsible and contributing to society. Most agree that active citiz ...

Asia in “The New Global Context” at Davos

Asia in “The New Global Context” at Davos

By Jochen Legewie, Managing Director, CNC Communications, Japan, MSLGROUP The annual Davos meeting gets more international every year, reflecting the unrelenting trend towards glob ...

The Real Beauty of Davos

The Real Beauty of Davos

By Stan Collender, Executive Vice Chairman, Qorvis MSLGROUP Davos, Switzerland, is indeed the beautiful place we see on the news for many of the world’s corporate and political lea ...

Infographic: POTUS India Visit Implications

By Nirav Khatri, Manager – Research and Insights, MSLGROUP in India US President Barack Obama’s recent visit to India predictably created a lot of buzz. On the radio show ‘Mann Ki Baat’, co-hosted with Indian Prime Minister Narendra Modi, he even said: We are making a lot of history in a very short time. Laced with symbolism, the landmark three-day visit also helped the two countries cover a lot of ground o ...

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A Letter from Asia: The Privilege of Rapid Growth is Not Without Challenge

By Glenn Osaki, President – Asia, MSLGROUP It is not hard to see why the 21st century has been coined the “Asian Century” as the region continues its upward march. Concentrated population growth, increasing educational levels and the rapid advance of urbanisation are all driving GDP expansion. According to the World Bank, Asia is the engine driving global economic growth—far more than any other region in th ...

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CSR into CSV: The Path to Creating Shared Value

John Bee talks to Jim Peacock about the journey Nestlé went on to become a company focused on creating Shared Value and suggests it’s a concept that could be adopted across many markets and sectors. Can you explain how and why Nestlé adopted the Shared Value approach? JB: We feel that if you can embed a social purpose deep within an organisation it will begin to deliver the returns that society needs it to ...

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An Introduction to the Future of Creativity

By Olivier Fleurot, CEO, MSLGROUP Creativity is a topic that comes up frequently at PR conferences – especially at Cannes. As a lot of PR awards still go to traditional advertising agencies and creative houses, we collectively wonder… what else should we be doing to win these awards? True, some of the work we do, during a crisis or when preparing an important transaction for a client, can’t be publicly disc ...

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Citizenship in India: Getting Involved – Offline and Online

By Schubert Fernandes, Senior Vice President, MSLGROUP in India Millennials in India view citizenship as being responsible and contributing to society. Most agree that active citizenship involves voting in elections (91% - much higher than the global average of 79%). The vibes of the recent central government Lok Sabha elections were evidently fresh in their minds. Millennials also believe active citizenshi ...

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Asia in “The New Global Context” at Davos

By Jochen Legewie, Managing Director, CNC Communications, Japan, MSLGROUP The annual Davos meeting gets more international every year, reflecting the unrelenting trend towards globalization. It has recently attracted more and more high-profile speakers from Asia. Last year, Japanese Prime Minister Abe made global headlines when he highlighted the regional conflict with China as a top global risk. But overal ...

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The Real Beauty of Davos

By Stan Collender, Executive Vice Chairman, Qorvis MSLGROUP Davos, Switzerland, is indeed the beautiful place we see on the news for many of the world’s corporate and political leaders to gather once a year to talk about the future. The snow-covered Alps, five-star hotels, private jets and the truly extraordinary level of security have all created an aura that once was only accorded to royalty. The view abs ...

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Davos 2015: A Year of Disintegration, or Cooperation?

By Andrew MacDougall, Senior Executive Consultant, MSLGROUP UK World Economic Forum founder and Executive Chairman Dr Klaus Schwab views 2015 as a fork in the road: the coming year will either be one of “disintegration and hate”, or one of “solidarity and cooperation”, both of which were on display in Paris in the wake of the recent terror attacks. In many respects, leaders from government, business and the ...

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The Interview: Setting a New Benchmark for Film Distribution

By Nidhi Makhija-Chimnani, Director – Research and Insights, MSLGROUP After the cyber-attack on Sony Pictures, major theatre chains were wary of releasing the controversial the movie The Interview on Christmas Eve. This forced Sony to consider alternate ways to distribute the movie. The studio decided to go ahead with independent theatres and made the movie available online on YouTube, Google Play, XBox, iT ...

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Citizenship in Hong Kong: Priority in Millennials’ Lives

Millennials in Hong Kong view citizenship with high importance and priority in their lives. They see active citizenship as participating in the community, doing what they can to get involved when help is needed and volunteering time to help others. This could be the result of Hong Kong’s education system where schools encourage volunteerism from a very young age. The survey echoes the situation Hong Kong is ...

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