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The Next in Augmented Relationships

The Next in Augmented Relationships

Melanie Joe, Consultant, Research and Insights, MSL Exciting developments from the technology sector are in the news on an almost everyday basis; big data, virtual reality (VR), au ...

How Technology will Help Communicators Usher in Limitless Consumerism

How Technology will Help Communicators Usher in Limitless Consumerism

By Daphne Hoytt, SVP, MSL Atlanta, NA Consumer Practice Director In today’s modern world, it goes without that saying that exclusivity is what moves the needle in consumer brand co ...

China’s Live-streaming Trend: Paving the Way for Increased Engagement

China’s Live-streaming Trend: Paving the Way for Increased Engagement

By Glenn Osaki, President, Asia, Shanghai, China, MSL and Liki Qin, Regional Senior Manager, Asia, MSL 2016 will be known as the dawn of the era of live-streaming in China, with ov ...

PR – Driven Media: Hero of The Day

PR – Driven Media: Hero of The Day

By Guillaume Herbette, Global CEO, MSL Every brand is a media company now. This message has undoubtedly been instilled in every communications and marketing professional. And what ...

Immersive Tech Meets Sustainability

Immersive Tech Meets Sustainability

By Sheila McLean, NA Citizenship & Sustainability Practice Director, MSL Much has been said and written about how immersive tech will transform the communications industry, ush ...

Transforming the Patient Experience with Immersive Technologies

Transforming the Patient Experience with Immersive Technologies

By Jim Weinrebe, Health Practice Leader, MSL North America The integration of virtual reality (VR), augmented reality (AR) and mixed reality (MR) with Big Data, increasingly, has t ...

The New Digital Newsroom with Data, Automation, and More

The New Digital Newsroom with Data, Automation, and More

By Amrit Ahuja, Managing Director, 2020MSL Today, with massive disruption and transformation, the media industry, like others, is fast adapting and responding to changes. The conte ...

Introducing the Now & Next: Future of Engagement report

By Pascal Beucler, SVP and Chief Strategy Officer, MSLGROUP The future doesn't fit in the containers or mindset of the past. Our Now & Next: Future of Engagement report identifies the ten most important frontiers that will define the future of engagement in our Social Age: Crowdfunding, Behavior Change Games, Collaborative Social Innovation, Grassroots Change Movements, Co-creation Communities, Social C ...

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Financial Regulation: EU Commission Launches A Consultation

By Leonardo Sforza, Managing Director, Brussels, MSLGROUP EMEA Over the last four years, the urgent need to improve regulation of the financial system and benefit the real economy has been the European Union's primary concern. Many have dismissed previous attempts as being "too little, too late" and wait for bolder and more timely intervention. We think that such a judgement underestimates the Sisyphean tas ...

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Fin Comm & Social Media: Have We Reached A Tipping Point?

Media house Holmes Report recently featured a thought leadership article co-authored by our Linda Recupero, Brad Wilks, Wigan Salazar and Stephanie Agresta. Here's a summary of the article: The SEC's announcement that companies can now use social media for material public disclosures and Bloomberg's follow up on use of live twitter feeds on listed companies set the stage for the analysis in the article. It ...

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Financial Crisis Overshadows Climate Change In WEF Agenda

By Karin Rappsjo Emanuelli, MSLGROUP EMEA The theme for this year’s gathering of the World Economic Forum in Davos was leadership, restoring economic dynamism and strengthening societal resilience. Words like “leadership” and “resilience” hint that issues such as climate change, renewable energy or green economies might well be on the agenda. But, on the contrary, these issues were nudged from the agenda th ...

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The Finance Beat: Top Policy News For The Banking and Insurance Sectors in EU

By Leonardo Sforza, Managing Director, Brussels, MSLGROUP EMEA From a legislative package aimed at re-building consumer trust to a crisis management framework for banks by Michel Barnier, the EU Commissioner for internal market and services, to mobile payments and likely postponing of new solvency requirements for insurers, we bring you the most critical announcements in the financial service sector in Euro ...

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Telling A Financial Story To Stakeholders

By Jaideep Shergill, CEO, HanmerMSL, and head of Financial Communications, MSLGROUP Asia This presentation offers an in-depth understanding of financial communications and investor relations and is one of many thought leadership documents and presentations available online. Please visit Slideshare.net/MSLGROUP to download more or connect with Jaideep here. An Understanding Of Financial Communications And In ...

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Are We Benchmarking Annual Reports Right?

[caption id="" align="aligncenter" width="500"] Annual Report | Courtesy: HarcoRutgers on Flickr[/caption] By David Stocks, Executive Creative Director, SAS, MSLGROUP EMEA While recently writing an annual report submission for the 2012 CorpComms Magazine awards, I noticed that last year's annual report winner was SAB Miller. Having just finished our annual benchmarking of the FTSE 100, I thought I would jus ...

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Investor Communications: What Shareholders Want

In the 6 years that we've been conducting our "What's inside the mind of an investor?" research at SAS London, the corporate reporting landscape has changed completely and irrevocably. Now with the emergence of new communication platforms and influences such as the BIS's narrative reporting consultation and IIRC's integrated reporting pilot programme, we discuss where reporting could be headed, whether prof ...

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Why The Polish Financial Sector Remains Unscathed

[caption id="" align="alignleft" width="182" caption="Pawel Tomczuk, Ciszewski MSL, MSLGROUP"][/caption] By Pawel Tomczuk, MD, Ciszewski MSL Financial Communications Has the financial crisis hurt the reputation of the Polish financial industry? How are public relations and communications specialists in the country dealing with the new challenges that the crisis raked up? How are social media changing commun ...

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What Drives Financial Investment In Renewables?

[caption id="attachment_4687" align="alignleft" width="150"] Alessandro Chiarmasso[/caption] By Alessandro Chiarmasso, renewable energy expert and corporate practice lead at MSL Italia The General Assembly of the United Nations has designated 2012 as International Year of sustainable energy. According to Secretary General Ban Ki-moon, we need a global clean energy revolution: a revolution to make energy ava ...

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