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PR 2020 The Dawn of the Augmented Influence

PR 2020 The Dawn of the Augmented Influence

By Guillaume Herbette, Global CEO, MSL The pace of change in media today is rapid and ever-evolving. Media and its components have undergone a transformation, resulting in a new er ...

Financial Services CEOs Most Concerned About Being Engaged With Millennials

Financial Services CEOs Most Concerned About Being Engaged With Millennials

MSLGROUP India’s Fincomm Imperatives 2017 is a research backed study that highlights key insights into how the financial services sector is evolving, and defines the next communica ...

President Temer Expresses Support for Buying Eduardo Cunha’s Silence

President Temer Expresses Support for Buying Eduardo Cunha’s Silence

By Thais Andreoli Franco, MSLGROUP Andreoli, Brazil Brazilian Tier-1 media outlets report today that Joesley Batista, one of the Brazilian meat processor company JBS' owners, said ...

Cannes Lions 2017 Jury Members

Cannes Lions 2017 Jury Members

MSLGROUP is thrilled to have two jurors at the Cannes Lions International Festival of Creativity this year. We'd like to congratulate Amrit Ahuja, managing director, 20:20 MSL (Ind ...

Nomination for EMEA Agency of the Year

Nomination for EMEA Agency of the Year

MSLGROUP is honored to secure a nomination for the 2017 Pan-EMEA Consultancy of the Year Award. MSL’s strategic business approach to bring our network closer together and put our c ...

Key Learnings From SXSW 2017: AI, Bots and AR/VR

Key Learnings From SXSW 2017: AI, Bots and AR/VR

By Mark McClennan, SVP, MSLGROUP A horde of influencers, communicators and technologists descended on Austin, Texas, in March for SXSW 2017 the premier innovation conference. Almos ...

Digital Brands + Live Experiences: Connecting With Your Audience IRL

Digital Brands + Live Experiences: Connecting With Your Audience IRL

When done well, experiential marketing — or more specifically, live experiences — delivers opportunities for consumers to interact with brands in uniquely meaningful ways. For bran ...

MSLGROUP India Featured in India’s Best Companies to Work for 2015 Study

By Sushma Rana, Talent Director, MSLGROUP MSLGROUP India, for the second year running, was included in the prestigious Great Place To Work® Institute’s and The Economic Times’ annual India’s Best Companies to Work For 2015. MSLGROUP is ranked fifth in the Professional Services category.    Read MSLGROUP India's Talent Director, Sushma Rana's blog post on What makes us a Great Place To Work two years in a ro ...

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Publicis Groupe Acquires South Africa based Agency, Epic

Publicis Groupe announced today the acquisition of the South Africa-based company Epic Communications, the country’s leading independent integrated communications agency. With 50 consultants across its Johannesburg and Cape Town offices, Epic is an established leader in the South Africa market, and a company with growing influence in the rest of Africa. Epic services over 40 retainer clients, including Sams ...

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MSLGROUP is Top U.S. PR Agency Cited for LGBT Equality

For the second year in a row, MSLGROUP’s operations in the U.S. scored a perfect 100 points in the Corporate Equality Index (CEI), a national bench marking survey and report on corporate policies and practices related to LGBT workplace equality, administered by the Human Rights Campaign Foundation. As a result, the agency earned the official distinction of being one of the “Best Places to Work for LGBT Equa ...

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CNC and Capital MSL to Merge

CNC - Communications and Network Consulting and Capital MSL, two leading international strategic communications consultancies within MSLGROUP, have today announced their intention to merge. The combined consultancy will adopt the CNC name and offer clients a stronger international network and broader advisory capabilities. This step considerably strengthens the overall London offering, and will also add a p ...

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On #PR, Introverts & The Difference Culture: Ilinca Munteanu

An interview of our Ilinca Munteanu in Romania by Miruna Spataru of IQads on her journey in public relations as an introvert. The original interview was published on IQads.ro. Head over to IQads to read this article in Romanian.   The Difference Culture In high school, I aimed for theatre but ended up with a bachelor in Communications and PR. This helped me tap into a concept called “the difference cul ...

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Benjamin Koe Joins MSLGROUP to Lead Regional Data, Insight & Analytics Function

MSLGROUP today announced the appointment of Benjamin Koe as Regional Director of Strategic Insight and Impact, based in Singapore. Koe’s appointment will enable MSLGROUP to enhance its capabilities in data and analytics, allowing for MSLGROUP’s teams to provide clients with even greater insight to drive creative ideas and business impact. In his newly created role, Koe will also be responsible for establish ...

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Directions 2014: New Sustainability Thinking

Getting under the surface of new sustainability leadership thinking: is the rise of transformative approaches to business sustainability redefining business for the 21st century? Salterbaxter MSLGROUP released its 14th annual Directions Report - a report widely known as the definitive guide to trends and issues in sustainability communications. Launched at Salterbaxter MSLGROUP’s Sustainable Business Forum ...

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LiveCOM Slovenia joins MSLGROUP

The Agency will operate under the name LiveCOM MSLGROUP, as part of Publicis Groupe Slovenia The PR and event management agency LiveCOM Slovenia today joins MSLGROUP, Publicis Groupe’s strategic communications and engagement company. The Slovenian team will operate under the name LiveCOM MSLGROUP, as part of Publicis Groupe Slovenia. MSLGROUP is today the largest PR network in EMEA, and one of the top four ...

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Jason Frank and James Parsons to lead MSLGROUP in the UK

MSLGROUP announced today that Jason Frank and James Parsons, are to take up the role of joint CEOs of the company's MSLGROUP branded operations in the UK. Jason Frank, formerly CMO (Chief Marketing Officer) and James Parsons, formerly COO (Chief Operating Officer) will take over the leadership of the UK business, as CEOs working together with the broader leadership team on an exciting new vision and ambitio ...

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Andrew Silver to Lead MSLGROUP’s New York Office

Top Edelman Executive Brings Decades of Experience in Client Service, Consumer Marketing and Technology MSLGROUP, Publicis Groupe’s strategic communications and engagement network, has hired Andrew Silver as Managing Director of its New York office. New York is the largest office in MSLGROUP’s vast global network which is currently ranked number 4 in the world and number 6 in the United States among global ...

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