You Are Here: Home » Politics (Page 4)
Key Learnings From SXSW 2017: AI, Bots and AR/VR

Key Learnings From SXSW 2017: AI, Bots and AR/VR

By Mark McClennan, SVP, MSLGROUP A horde of influencers, communicators and technologists descended on Austin, Texas, in March for SXSW 2017 the premier innovation conference. Almos ...

Digital Brands + Live Experiences: Connecting With Your Audience IRL

Digital Brands + Live Experiences: Connecting With Your Audience IRL

When done well, experiential marketing — or more specifically, live experiences — delivers opportunities for consumers to interact with brands in uniquely meaningful ways. For bran ...

Digital Disruption and Its Indicators

Digital Disruption and Its Indicators

By Sandeep Deb Varman, Associate Account Director, 20:20 MSL KPMG recently came out with a study highlighting innovation and tech hubs around the world, apart from Silicon Valley. ...

Accelerating the Evolution: Insights from ad:tech India

Accelerating the Evolution: Insights from ad:tech India

By Melanie Joe, Consultant – Research and Insights, MSLGROUP ad:tech, the international conference for digital and interactive marketing and communications, saw its India chapter u ...

SxSW 2017: The Future of Intelligent Life

SxSW 2017: The Future of Intelligent Life

After a busy week in Austin, Texas attending SxSW 2017, Carolina Fullen, director of Innovation and Social Engagement at MSLGROUP ANDREOLI recaps her learnings from the final discu ...

SxSW 2017: Artificial Intelligence, the Future of Work & Neuroscience

SxSW 2017: Artificial Intelligence, the Future of Work & Neuroscience

We are in the homestretch of SXSW 2017! In today's bulletin, both Carolina Fullen and Marcelo Minutti, specialists from MSLGROUP Andreoli who are in Texas to attend the biggest cre ...

SxSW 2017: Influence Marketing and Data Analysis

SxSW 2017: Influence Marketing and Data Analysis

Influence marketing for a digital world and data analysis for health and content solutions are today's highlight in biggest creativity events in the world. The South by Southwest F ...

What Brexit Would Mean For Germany

By Florian Wastl, Director, MSL Germany Uncertain outlook and a kick-start for Frankfurt? The United Kingdom is Germany’s third largest trading partner. If it were to leave the European Union, repercussions would be felt across the German economy. The most imminent would be uncertainty. Would a bilateral trade deal between the UK and the EU be in place in time for Brexit? What would it entail? For instance, ...

Read more

Work the Switches before the German Federal Election

By Axel Wallrabenstein, Chairman, Dr. Wigan Salazar, CEO and Christoph Moosbauer, Managing Director, MSLGROUP Germany Germany’s political landscape is fragmenting An era of relative stability in Germany’s political landscape is coming to an end. For some time, traditional party ties have been weakening, especially in Germany’s old eastern states – but increasingly also in the old west. The right-wing populi ...

Read more

60th Political Salon by MSLGROUP Germany

On 23 May, MSLGROUP Germany hosted it's 60th Political Salon – this time with Dr. Robert Habeck, Minister of Energy, Agriculture, the Environment and Rural Areas of the Federal State Schleswig-Holstein, and a member of the Alliance ’90 / The Greens party. He is one of the most promising applicants for prime candidacy for The Greens for the German Federal Elections in 2017. Together with around 60 guests, he ...

Read more

Brazil’s New Government

By Paulo Andreoli, Chairman, MSLGROUP Latin America, President & CEO, MSLGROUP ANDREOLI and Claudia Mancini, Executive Director, MSLGROUP Publicis Consultants The imminent impeachment of Brazil’s President, Dilmah Rousseff and a spiraling economy are among the many challenges facing Brazil. Our experts from MSLGROUP Andreoli offer insights on the new Brazilian government. Brazil’s President, Dilma Rouss ...

Read more

Who are you laughing at? Around Europe in 345 jokes

By Leonardo Sforza, Managing Director, Brussels, MSLGROUP The European Union has just celebrated its annual Europe Day on 9 May at one of the most challenging times for its institutions and the future of the European project under a number of impending threats. These range from the management of the refugee crisis to people’s increasing dissatisfaction vis-à-vis the EU direction - now more often seen as an ...

Read more

Brexit Stage Left?

By Alastair Bealby, Senior Consultant, MSLGROUP Brussels The debate about Brexit is raging in the United Kingdom. Journalists and politicians from across the political divide have taken their position in the Leave and Remain camps, and are thrashing it out in Westminster, on the airwaves and in the multitude of glossy polemical pamphlets being pushed through letterboxes up and down the country. Various cele ...

Read more

2016: Translating EU Strategy into New Legislative Proposals

In its first “State of the Energy Union” released at the end of 2015, the European Commission reviewed the progress made since the release of the Strategy and identified key legislative and non-legislative initiatives to be delivered throughout 2016. In the words of Maroš Šefčovič, the European Commission vice president for energy union, 2016 will be the “year of delivery” putting in place most of the piece ...

Read more

Communicating with Policymakers in the Digital Age

Public Affairs on the Threshold of Change Europe Ahead of US in Social Media Usage for Public Policy MSLGROUP’s survey shows that digital and social media are more used and appreciated as a way to communicate with policymakers in Brussels than in Washington D.C. In the U.S., personal contacts, television and radio advertising are still considered the best ways to influence policymakers. However, half of EU ...

Read more

59th Political Salon in MSLGROUP Germany

On 15 March, MSLGROUP Germany hosted the 59th Political Salon with Michael Müller (SPD), the Governing Mayor of Berlin. Together with around 70 guests he discussed the results of the recent federal state elections in Baden-Wuerttemberg, Saxony-Anhalt and Rhineland-Palatinate. At the same time, he shared his views on the upcoming elections for the Berlin House of Representatives in September this year. In ad ...

Read more

The Digital and Social Media Revolution in Public Affairs

By Leonardo Sforza, Managing Director, Brussels, MSLGROUP Unlike political campaigns, which were early adopters, the public policy arena has been one of the last bastions to fully embrace digital tools and social networks. The candidates’ ongoing campaigns for US presidential nomination, Barack Obama’s two elections to the U.S. presidency in 2008 and 2012 are prime examples of how to use social media to tar ...

Read more