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Harvard Business Review & MSLGROUP Conference On Reputation

Harvard Business Review Poland and MSLGROUP are organizing a conference called “Priceless Reputation – protects, mobilizes, sells” tomorrow in Warsaw.
Three internationally renowned speakers and several national research experts will share their experiences and research results at the conference. The discussion will be led by the editors of Harvard Business Review Poland.

Themes:

Roland Klein

Corporate Reputation: Privacy and new opportunities – to answer the question of how reputation translates into business. The special guest of this block will be Roland Klein, Founding Partner, CNC – Communications & Network Consulting AG and longtime head of global communications major companies – DaimlerChrysler and Ericsson.

Public Affairs – the partnership dialogue with government institutions and policies of the second block, starring Andrew MacDougall, former government spokesman in Canada and currently Senior Executive Consultant in our London office. He will bring you closer to the ways to build long-term and transparent relationships with governments, policy-makers and political circles.

We will discuss the ways in which businesses and citizens together with the state achieve significant benefits through cooperation. We will also demystify the myths surrounding public affairs and lobbying.

Andrew MacDougall

Crisis In The Age of Social Media: – This discussion is dedicated to crisis in the age of social media, and how we can protect the reputation of companies and individuals in the age of continuous dialogue.

Anders Lindberg, a communications adviser cited as one of the most influential people in Sweden and Founding Partner, JKL Group, will present the effects of popularity of social media on reputation management for companies and individuals, as we will show how to prepare for managing communication in a new reality.

Anders Lindberg

This post was originally published on mslgroupfc.pl