Creating Real Impact in a Hyper Accelerated World

Creating Real Impact in a Hyper Accelerated World

MSLGROUP Asia’s iQube methodology is based on our three guiding principles – Insights, Integration, and Impact. This planning methodology is developed to help our offices create re ...

Digital Collaboration Leadership

Digital Collaboration Leadership

For a long time, collaborative working was all about the tool. It was thought that a new technology tool would naturally inspire employees to start collaborating. This assumption l ...

Reputation: A Matter of Buy, Sell, or Hold?

Reputation: A Matter of Buy, Sell, or Hold?

By Kevin Soady, Partner, CNC – Communications & Network Consulting Some might attract global profile, others might be noticed by many fewer, but there are a significant number ...

New SDGs & Climate Agreement offer Opportunity for Business

New SDGs & Climate Agreement offer Opportunity for Business

By Luis Davila, Team Leader, Momentum for Change Initiative, United Nations Climate Change secretariat The new Sustainable Development Goals (SDGs) and the outcome of the Paris Cli ...

The Dutch Civic Energy Revolution

The Dutch Civic Energy Revolution

By Erik Martens, Director Public Affairs & Timen van Haaster, Advisor & Project Manager, MSLGROUP in the Netherlands The Netherlands has experienced somewhat of an odd path ...

Three Ways The Food Industry Can Thrive In The Fourth Industrial Revolution

Three Ways The Food Industry Can Thrive In The Fourth Industrial Revolution

By Steve Bryant, Managing Director, MSLGROUP, Seattle The Fourth Industrial Revolution is in its infancy, yet it is already disrupting the historically stable food and beverage bus ...

Davos 2016: Reclaiming The Service Profit Chain For A Post-Revolutionary Marketplace

Davos 2016: Reclaiming The Service Profit Chain For A Post-Revolutionary Marketplace

By Ron Guirguis, CEO, U.S., MSLGROUP, New York Revolutions – even industrial ones – are disruptive by definition and sometimes even destructive. As the World Economic Forum meeting ...

Opportunity to Hear What Millennials Have to Say About Climate Change

By Pascal Beucler, SVP & Chief Strategy Officer, MSLGROUP As world leaders are convening at the United Nations climate change conference (COP21) in Paris to negotiate an agreement on climate, MSLGROUP will host an event at the Paris Institute of Political Studies (Sciences Po) on Saturday, December 5, to put the spotlight on Millennial change-makers who will inherit much of the responsibility for transf ...

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How Millennials Can Lead the Response to Climate Change

The COP21 conference in Paris will see the world’s heads of government meet with the goal of setting state-level emissions targets that can limit global warming to just 2 degrees. Achieving a reduction on this scale will require a transformation in how the world consumes, works and innovates. In reaching this goal, the commitment, inventiveness and adaptability of the Millennial generation will be key. They ...

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In The Wake of the Prosumer Revolution in Poland

By Marcin Obersztyn, Project Manager Corporate & Financial Communications, MSLGROUP in Poland The EU Climate and Energy Package has always been a sensitive issue in Poland, whose energy mix is over 80% coal and crude oil (after all, Poland has one of the biggest coal reserves in Europe). While the country might be perceived as a “climate contrarian” among EU member States, such a perception is not compl ...

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Enabling Seamless Collaboration across Geographies

By Anthony Poncier, ‎Social Business and Digital Transformation Director EMEA and Sarika Waje, Associate Director, Global Knowledge Management, MSLGROUP We were recently invited to SMILE London to talk about the capabilities of our employee social network - MIND and share our experience launching it for our colleagues across the globe. The following is a synopsis of our panel discussion on MIND Over Matter ...

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New Generations, New Expectations

By Sheila McLean, Corporate & Brand Citizenship Practice (CBC) Director, North America, MSLGROUP The question is no longer whether a business should behave in a sustainable manner. Of course, few businesses have ever claimed to act against the interests of society. But for too long, Corporate Social Responsibility (CSR) has been based largely on the assumption that the business case always aligns with t ...

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Make Your Voice Heard In the Run Up To COP21

Thank you for sharing your views on climate change over the last few weeks. We are happy to share that the #BeTheChance team has started to share your views with sustainability leaders at global businesses and organizations. Have a look at the early findings from this community and our 3-minute climate survey, which we have shared at SustainableBrands.com, here – The 5 types of Millennials and How to Engage ...

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From Brussels to Paris and Beyond

By Leonardo Sforza, Managing Director, Brussels, MSLGROUP Cutting CO2 emissions and making energy systems more resilient are the twin goals of the EU Energy strategy outlined by the Commission earlier this year, witch is now in the early stages of implementation. If the ultimate goals are not new, what is new is the way EU, policy makers are putting consumers at the center stage of their energy strategy, ba ...

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MSLGROUP Germany Public Affairs Survey 2015

For the 14th consecutive year, we asked public affairs professionals in Germany to evaluate the political status quo and tell us about the latest developments in the public affairs sector. The following is a summary of the key results of this year’s survey: Confidence in politics restored Following a notable dip in the first year of the Grand Coalition (22 per cent), confidence in politicians and their acti ...

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Millennials are worried, frustrated, and want climate action, now!

By Nidhi Chimnani, Director, Research & Insights, MSLGROUP In the lead up to COP21, we asked our global community of millennials at BetheChance.com how they feel about climate change. Over 250 millennials (18-30 year olds) from Canada, China, Denmark, India, Poland, United States, United Kingdom and beyond shared a remarkably similar voice: they are deeply concerned about the climate, disappointed in ou ...

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The Road To & Through Paris

By Pascal Beucler, SVP & Chief Strategy Officer, MSLGROUP Join an unstoppable movement: A collective commitment to tackling climate change The COP21 conference, coming up in Paris this December, will be the focal point for the world's leaders and leading companies as the United Nations’ Secretary-General Ban Ki-moon seeks a binding commitment to tackle global climate change. The conference is being bill ...

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