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SxSW 2017: Artificial Intelligence, the Future of Work & Neuroscience

We are in the homestretch of SXSW 2017! In today’s bulletin, both Carolina Fullen and Marcelo Minutti, specialists from MSLGROUP Andreoli who are in Texas to attend the biggest creativity festival in the world, bring to us “Artificial Intelligence” as one of the main highlights of the day.

In addition, you’ll also see what’s being said about the Future of Work and the use of Neuroscience to create narratives.

SXSW, which has already exceeded its thirtieth edition, is recognized worldwide for the annual discussion of trends, disruptions and cases in the communications, marketing, advertising and technology markets.

Carolina Fullen, Innovation and Social Engagement Director, MSLGROUP Andreoli


Marcelo Minutti, Head of Innovation and Digital Practices, MSLGROUP Andreoli

About MSLGROUP Andreoli

MSLGROUP Andreoli is the public relations and engagement arm of Publicis Groupe in Brazil and Latin America. The agency has been present in Brazil for over 20 years and operates in 14 Latin American countries with its own operations and a wide network of affiliated agencies. Paulo Andreoli is the founder and President of MSLGROUP Andreoli, a firm he created in 1993.