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SxSW 2017: Brand Interaction & The World Without Keyboards in Spotlight

Third day of sessions at SXSW 2017 and our digital and innovation experts bring to us some news about “Brand Interaction”, “The World without Keyboards”, “Netflix Customization” and “Interactivity for Luxury Segments”.

The South by Southwest Festival is one of the biggest creativity events in the world and also one of the most important annual opportunities to see what’s new in communications, marketing, technology and advertising.

Carolina Fullen, Innovation and Social Engagement Director, MSLGROUP Andreoli

SxSW 2017 MSLGROUP Andreoli

Marcelo Minutti, Head of Innovation and Digital Practices, MSLGROUP Andreoli

About MSLGROUP Andreoli

MSLGROUP Andreoli is the public relations and engagement arm of Publicis Groupe in Brazil and Latin America. The agency has been present in Brazil for over 20 years and operates in 14 Latin American countries with its own operations and a wide network of affiliated agencies. Paulo Andreoli is the founder and President of MSLGROUP Andreoli, a firm he created in 1993.