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Enlightening Younger Women with Career Advice

By Renee Wilson, President, North America, MSLGROUP Earlier this month, I joined my colleagues -- other women leaders from Publicis Groupe agencies -- to participate in the VivaWomen!'s first Speaker Series in New York City moderated by Harriette Cole, the well-known life stylist, author, nationally syndicated advice columnist, motivational speaker and editor. VivaWomen, of course, is the Publicis Groupe in ...

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Engaging The Social Workforce

By Brian Burgess, Practice Director, Brand and Talent, North America, MSLGROUP There may be no better time in history to be a communications professional. There are more tools available to us than ever before, and the tools themselves allow us to shape our experiences and share our learnings for continual improvement. We’re especially fortunate to be working in the age of social media. What was once thought ...

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Harnessing Big Data Skills: Data Driven Marketing

An excerpt from the Bright Lights, Big Ideas book produced for CES 2013 by Publicis Groupe. Bryan Scanlon, MSLGROUP's North America Technology Director contributed insights to data-driven marketing insights that are part of the book. In a world soon awash in Big Data and opportunities to use it, one thing is clear: there are not enough people in today’s marketing organizations with the level of experience i ...

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Why Leadership Comes Naturally To Women

By Renee Wilson, President - North America, MSLGROUP Recently, on behalf of MSLGROUP, I was delighted to sponsor a PRWeek Discussion and Roundtable at our MSLGROUP offices in New York. The conversations centered on the 2013 World Economic Forum (WEF) held in Davos, Switzerland, a few weeks ago – and what our panelists took away from that prestigious gathering of more than 2,500 leaders from around the world ...

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Leading is Repeating Yourself with a Good Attitude

Do you hate repeating yourself? To become a great leader, you may have to get over it and develop a good attitude towards it. Our Chief Development Officer Bob Bejan shares his views on why repeating yourself is an important attribute.   Originally posted on BBejan.com ...

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Women’s Forum Brazil 2012: Big Ideas & Key Trends

  [caption id="" align="aligncenter" width="500"] Brazil's key business drivers are changing[/caption] By Aurore Braquenié, Communication Officer, Women’s Forum, MSLGROUP If you are looking for inspiration, look towards Brazil – the country that has emerged as a global economic power overtaking the UK as the world largest economy. At the recent Women’s Forum held in Brazil in Sao Paulo, we found that t ...

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Don’t Waste the Crisis: Helping Women Advance When the World Needs Them Most

—by Maurizia Puce, Account Executive, Publicis Consultants (part of MSLGROUP), Milan I had the opportunity last month to attend the Women’s Forum for the Economy & Society, held in the wonderful seaside town of Deauville, in the Normandy region of France. I’d like to share some highlights of the forum, as some readers of this blog might want to attend the event next year. (Publicis Groupe took a majority st ...

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