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Everything You Wanted to Know about Facebook EdgeRank

--by Romain Vezirian, commnity manager, MSLGROUP Paris Wait a minute… Edge what? EdgeRank? This word is a paradox in itself: it remains a mystery, despite being one of the most important Facebook features, especially for brands and marketers. What is EdgeRank exactly? Other articles have explained it very well and at length (read the TechCrunch explanations, for instance). To put it shortly, EdgeRank determ ...

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